We build website, SEO and Google Maps profile optimization as one system: a clear inquiry path, solid visibility and tracking for calls, forms and calls to action. For trade businesses that want more than a good looking website, namely more suitable inquiries through Google, the site and local visibility.
Services, actual service area and the jobs you want determine the structure. Visitors should understand whether you can handle their request and which details you need. We plan the website, search topics and contact path together, and specify agreed work and ongoing support in the proposal.
Assess possible obstacles for the actual business. Assumptions do not replace starting-point evidence.
When services are explained too generally or the next step is unclear, visitors leave or simply keep comparing.
Categories, services, content, reviews and local signals decide whether a business looks visible and trustworthy in Google Maps.
Without tracking for calls, forms and key calls to action, it stays unclear which pages, keywords and measures actually produce inquiries.
For businesses with in-person customer contact, we assess the profile as a separate entry point: are services, contact details and the service area accurate? Your starting point determines whether profile work or website content should come first.
Review relevant categories and actual services. Visitors need current information and a contact path appropriate to their request. Clicks and genuine received inquiries are assessed separately.
Both focus areas have their own pages: Web Design for Tradespeople and SEO for Tradespeople. If you do not know where your bottleneck is, that is answered by the Quick Check in 60 seconds.
The system fits trade businesses where local visibility, trust and fast contact decide the job.
Click a trade to see why it fits.
Solar
Highly contested, but workable with clear positioning and a strong local profile.
Plumbing / heating
Local search with a high close rate. Whoever is visible and builds trust wins the call.
Electricians
Frequently local and urgent searches. Visibility and clear contact paths decide the outcome.
Roofers
Weather, damage and renovation create urgent searches. Being findable is what counts.
Drain cleaning
A classic emergency trade. Maps, availability and mobile guidance are central.
Windows / shutters
Clear offer pages plus trust and reviews help a great deal.
Pest control
Acute search intent, high urgency, fast decision.
Water damage
Immediate search, high relevance, strongly local decision.
These projects show website work in different business sectors. They are not verified lead-generation results for trades businesses.
A bilingual website for Plant Plast: a hemp-shive material, its applications and a clear route to sample and project enquiries.
Explain the material and its applications clearly and provide routes to project enquiries in German and English.
Payload CMS and Next.js bring together material information, application pages and contact routes in a bilingual website.
A website for Deleyna Talents with Payload CMS and Next.js: flexible bilingual content and separate routes for project enquiries and talent applications.
Create a bilingual website with editable content and distinct contact routes for clients and talent.
Payload CMS, Next.js and Tailwind provide reusable content blocks and bilingual editing.
Payload CMS website for WEESS: explain building energy by use case and create relevant contact paths. A project by Con Radius Design.
Explain tenant and building energy to operators of apartment buildings.
Payload CMS and Next.js platform with pages by use case and a specialist content section. Ongoing SEO supports the website.
Webflow website for Daniel Ismaiel's joinery business: present services, showroom and projects clearly. A Con Radius Design case study.
Show the services and craftsmanship and make contacting the business easier.
Webflow website with pages about the craft, showroom and current projects. A clear contact path connects the content to an inquiry.
Webflow website for T&O Service: vehicles and equipment with individual detail pages and training information. A Con Radius Design case study.
Guide prospective customers to the right rental vehicle or equipment and the information they need.
Dedicated pages for vehicles and equipment with a clear inquiry path. Training information complements the rental offers.
Payload CMS website for Drainage Uhling: services, machine fleet, technical information and jobs. A Con Radius Design case study.
Show clients the services available and give applicants a dedicated route.
Next.js and Payload CMS for services, machine fleet, Drain Control, technical content and job pages. The team can edit its own content. The website previously ran on Webflow and was migrated to Payload CMS.
Webflow website for VTS Trucks: vehicle pages and separate routes for sales, purchasing and rental. A Con Radius Design case study.
Present the vehicle inventory clearly and guide different buying, selling and rental inquiries.
Individual vehicle pages with details and visible inventory. Separate business areas guide customers to the right inquiry.
Webflow website for Welf-Online: film, photography and marketing with service pages, references and regional information. By Con Radius Design.
Show prospective clients the productions available and how working together looks.
Separate service pages, project examples and specialist content in Webflow. Visible service areas help clients assess regional production work.
Webflow website for FinanzFit: advisory services, specialist content and regional information in a clear structure. A project by Con Radius Design.
Explain advisory topics clearly and address prospective clients' specific questions.
Dedicated advisory pages and a specialist section with articles by topic. Regional advisory locations complement the contact path.
Process
First check, then prioritize, then build it properly. That avoids wasted effort and shows what really brings inquiries.
We check the website, Google Business Profile, SEO foundation, inquiry paths and tracking. After that the biggest bottlenecks are clear.
We implement the most important items in order: site structure, content, calls to action, Google Maps profile, tracking and technical basics.
After launch we measure which pages, keywords and contact paths work. The next SEO and Google Maps measures follow from that.
For trade businesses that want website, visibility and inquiry path built or restructured together. Site structure and build · SEO foundations and page structure · Google Maps profile optimization · Call to action and inquiry path optimization · Tracking for calls, forms and calls to action · clear next priorities
For trade businesses that want to be found locally and to win more calls, route requests and website visits from their Google Business Profile. Audit and optimization of the Google Business Profile · Improve categories, services and description · Check images, opening hours and contact details · Review strategy and local trust signals · Strengthen the link between website and Google Maps profile · clear next steps for better local visibility
For businesses whose foundation is in place and who want to keep growing visibility. Keyword and page priorities · Content and page optimization · Google Search Console analysis · Visibility analysis · technical and structural SEO improvements · monthly next steps
That depends on the starting point, the competition and the scope. Technical and structural improvements can be made straight away. SEO and Google Maps effects usually need more time, but they are made measurable from the start.
The all in package of website, SEO and Google Maps profile optimization starts at €3,000 one off. The exact scope depends on how many pages, services, content pieces and technical changes are needed.
Yes. The SEO retainer starts at €350 per month and makes sense once the foundation is in place and visibility should keep improving.
The focus is on trades and local service businesses. That is exactly where the combination of website, Google Maps, trust and inquiry path matters most.
Our preferred stack is Next.js with Payload CMS. That lets us build sites that are cleanly structured, fast and flexible to extend, without the usual WordPress plugin dependency.
We agree relevant contact paths and verify usability and submission. Rybbit provides website usage and agreed events, while Google Search Console adds search data. A telephone click or form event does not prove a completed call or a delivered, qualified inquiry. Receipt needs confirmation.
No. That is what the quick check is for. We first check whether the website, SEO, the Google Maps profile or the inquiry path is the biggest lever.
If you want to know why your website and Google still bring too few suitable inquiries, start with the quick check. After that it is clear which levers to pull first.