Eric Standop
Takeover and SEO support for bestselling author Eric Standop's main site. Focus on visibility for speaking inquiries.
- Organic Traffic
- +95%
- Brand Search
- Top 1
Con Radius Design develops web design for coaches that sharpens your positioning. As a coach, you are the offer, and a vague website hides exactly what should sell you. We build genuine trust without the usual hype and make booking a first call the obvious next step. No income promises, no manufactured testimonials.
The problem
Why most coaching websites don't convert
Two traps. The first: trying to help everyone, so the message blurs into "I help people grow", which speaks to no one. The second: overpromising with hype and big-number claims that today's clients have learned to distrust instantly.
01
A coaching website that works does the opposite.
It picks a clear who and what, speaks to that person's real situation, and builds trust through substance: your method, your story, real (and honest) client voices. Then it makes the first step small: a discovery call, not a hard sell.
Conversion Funnel
Visitors100%
Offer clear?35%
CTA clicked0.5%
Tracking active??
What you get
- Priority list
- Implementation plan
- Measurement setup
Process
- Quick check
- Priority list
- Sprint implementation
- Tracking & next steps
What is included
What we build for coaches
Project Overview
5/5 completed
100%
Sharp positioning: a clear niche and promise, so the righ...
Trust through substance: your approach, your story, genui...
An easy first step: a discovery call or short application...
A presence that feels like you: professional, warm, and u...
Honest by design: no income or outcome guarantees, trust ...
01
Sharp positioning: a clear niche and promise, so the righ...
Sharp positioning: a clear niche and promise, so the right client thinks "this is for me."
02
Trust through substance: your approach, your story, genui...
Trust through substance: your approach, your story, genuine testimonials, never invented.
03
An easy first step: a discovery call or short application...
An easy first step: a discovery call or short application as the natural next action.
04
A presence that feels like you: professional, warm, and u...
A presence that feels like you: professional, warm, and unmistakably your voice.
05
Honest by design: no income or outcome guarantees, trust ...
Honest by design: no income or outcome guarantees, trust that survives scrutiny.
How it works
How we work
01
Intake
who exactly do you help, with what, and what makes your approach yours?
02
Voice & flow
a clear route to a discovery call, with a look that fits your voice.
03
Under the hood
quick, mobile, easy to evolve as your offer changes.
04
Visibility
SEO and AI visibility so the right people find you.
An honest word on claims
We won't put "earn six figures" or "guaranteed transformation" on your site. Not because it wouldn't tempt clicks, but because it erodes the trust that actually wins coaching clients, and it can cross advertising lines. We build credibility that holds up, not hype that burns out.
Case studies
What we have done
One project where the person is what the site is built around.
Decision help
Which coaches this fits, and which it does not
For coaches, consultants and trainers who want out of the sea of sameness, sell higher-priced offers, or want to move off a page-builder site.
| Criteria | Fits | Does not fit |
|---|---|---|
| You want out of the sea of sameness. | Fits | — |
| You sell higher-priced offers that need explaining. | Fits | — |
| You want to move off a page-builder site. | Fits | — |
| The site works and only visibility is missing. | — | Does not fit |
| The site is already in Webflow and should stay there. | — | Does not fit |
| It is about custom logic: a member area, a course platform, a booking flow. | — | Does not fit |
Pricing
What it costs
Maps/profile, website, local SEO, or full package. The process stays the same: quick check first, then sprint.
Empfohlen
Website
Reckon with €3,000 upward for a coaching website, depending on what it has to carry; an optional retainer for SEO or upkeep is €350 a month. You'll have the exact figure waiting after the Quick Check.
one-off
from €3,000
Ongoing care
Optional retainer for SEO and upkeep.
per month
€350
Not sure yet? Ask for a scope
Frequently asked questions
Yes, by getting specific. Clear positioning and your real voice do more than superlatives, and they attract the clients you actually want.
Genuine testimonials and case stories, yes, with consent and without invented numbers. We keep it honest, which is exactly what builds trust.
From €3,000 once, depending on scope. We name the range up front.