Quick Check vs. Full Relaunch: What's Worth It for Tradespeople?
Not every business needs a new website. Sometimes it's enough to sharpen the existing one. We explain when a quick check is sufficient and when a relaunch makes sense.
Many tradespeople think they need a completely new website. Sometimes that's true -- but often it's not. The first step should always be a quick check.
A quick check examines three things: 1) Does the offer on the page match what people search for? 2) Are there clear CTAs and are they visible? 3) Is anything being measured?
If the basic structure is sound (CMS available, load time OK, mobile-friendly), a sprint is often enough: sharpen service pages, place CTAs, set up tracking. That costs 1,500-3,000 EUR and takes 2-3 weeks.
A relaunch is worth it when: the website is technically outdated (no CMS, no HTTPS, load time >5s), the structure fundamentally doesn't match the offering, or you need a completely new look. Setup range: 3,000-8,000 EUR.
Our tip: Always start with the quick check. It shows you whether sharpening is enough or whether a rebuild is faster and cleaner. You make that decision afterwards based on facts, not gut feeling.
